How Brands Like Equinox Use Data To Deliver Hyper-Personalized Wellness Advice
Health and fitness brands are enabling customized experiences and tailored lifestyle plans using customer information like DNA or gym habits to help them reach their personal goals
View Article8 Inspiring Strategies From China’s Leading Retailers
In this excerpt from PSFK's China Retail Debrief, explore the key techniques and strategies that keep the nation's retail giants at top of market, from localization and autonomous delivery to...
View Article[New report] Evolving The Employee Experience In The Gig Economy
The following report provides a look at the way the employee experiences are evolving in the gig economy. The research includes articles and examples related to innovative ways that brands and...
View ArticleInterview: Dadi’s At-Home Testing Empowers Male Consumers To Care For...
Health startup Dadi's founder explains how the service aims to educate and empower men to take control of their fertility, with simplified yet thorough at-home testing and sperm storage solutions
View ArticleHow Fitness Brands Use Wearables To Enable Personalized Digital Coaching
Wearable technology and digital coaching combine to offer consumers a customized health routine powered by artificial intelligence
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